The Indian Premier League (IPL) is one of the most popular and lucrative professional T20 cricket leagues in the world. The league is known for its high energy, thrilling performances and enthusiastic crowds. As the 16th edition of IPL is just around the corner, the broadcast team is leaving no stone unturned to promote the event ahead of the opening clash between defending champions Gujarat Titans and Chennai Super Kings on March 31 in Ahmedabad. Scroll down to watch the video….
When it comes to promoting the IPL, the focus is often on creating excitement and anticipation among the fans. Hence every year a promo of the league which has a unique anthem featuring the players or captains of the respective team participating in IPL is released before the start of the tournament. The same happened this year as Star Sports unveiled the first promo of IPL 2023 on Wednesday (March 8). Scroll down to watch the video…
Meanwhile, recently Star Sports, which holds the TV rights of the tournament, has launched a promo video of IPL 2023, in which the statues of Team India captain Rohit Sharma, star players Virat Kohli and Hardik Pandya are seen. This video is becoming increasingly viral on social media.
Preparations for the 16th edition of the Indian Premier League are being done in full swing. In the promo video of IPL 2023, which went viral on social media, the enthusiasm of Indian fans regarding IPL 2023 is seen on a different level. In this video, Star Sports showcases their campaign – ‘Tata IPL, Shore On, Game On! announced. Fans are looking very happy to see the statues of superstars Rohit Sharma, Hardik Pandya and KL Rahul.
IPL 2023 Promo by Star Sports. #IPLOnStar, pic.twitter.com/IbxPuU2ioF
— Mufaddal Vohra (@mufaddal_vohra) Mar 8, 2023
The video depicts three different screenings in Mumbai, Lucknow and Gujarat, where people from the neighborhood are seen coming together to celebrate the IPL festival. ‘Tata IPL, Shore On, Game On!’ The theme is a symbol of togetherness. It can be seen in the video that there are cut-outs of Rohit, Hardik and Rahul, which come alive listening to the loud cheers and enthusiasm of their fans, which left the fans very excited.
In the last season of the Indian Premier League, the media rights were with Star Sports, but now the company has only TV rights while the live streaming rights are with Viacom18. The live telecast of IPL will be on Star Sports channel on TV. Star Sports will show IPL matches in different languages. Whereas online streaming will be on Jio Cinema Live.